Starting a blog feels exciting. You buy a domain, choose a theme, and publish your first post with big hopes. However, for most beginners, the first 90 days are often marked by confusion, mistakes, and unrealistic expectations.
At Rank Morpho, we’ve seen many new bloggers quit early – not because blogging is hard, but because they start in the wrong way. In this guide, we’ll talk about the most common mistakes new bloggers make in their first three months and how you can fix them step by step.
1. Expecting Fast Results
One of the biggest mistakes new bloggers make is expecting traffic and money too fast. Many people believe that blogging can generate income within 30 – 60 days. That rarely happens.
Blogging is a long-term game. Google needs time to trust your website. Your content needs time to rank.
How to Fix It
Focus on learning, not earning, in the first 90 days.
Your main goals should be:
- Writing helpful content
- Learning basic SEO
- Being consistent
If you stay patient, results will come.
2. Not Understanding the Basics of Blogging
Many beginners start blogging without understanding the difference between a blog and a website.
A blog is usually updated regularly with articles, while a website can be static, like a company or service site. When you blog, Google expects fresh, useful content.
How to Fix It
Before publishing, learn:
- What a blog is
- How posts help users
- How internal linking works
Once you understand this, your content strategy becomes much clearer.
3. Choosing the Wrong Blogging Platform
A common question beginners ask is which blogging platform is best for making money. Many choose free platforms without thinking long-term.
Free platforms limit growth, design, and monetization.
How to Fix It
If you are serious about blogging:
- Use WordPress (self-hosted)
- Choose a fast hosting provider.
- Use a clean, simple theme.
This gives you full control and better earning options in the future.
4. Writing Without a Clear Niche
New bloggers often write about everything – travel, food, tech, life, and news – all on one blog. This confuses Google and readers.
If you want to learn how to start travel blogging, you must focus only on travel-related topics.
How to Fix It
Pick one niche and stick to it.
For example:
- Budget travel
- Solo travel
- Luxury travel
- Travel tips for beginners
A focused blog grows faster and ranks better.
5. Poor Content Quality
Many beginners write short, rushed articles just to “post something.” They don’t research or think about the reader.
This is a major reason why blogs fail.
How to Fix It
Always ask:
- Is this helpful?
- Is it easy to read?
- Does it solve a problem?
Use simple language, short paragraphs, and clear headings. Quality always beats quantity.
6. Ignoring SEO in the First 90 Days
SEO is often ignored by new bloggers. They think SEO is too technical or not important early on.
But without SEO, your blog will struggle to get traffic.
How to Fix It
Learn basic SEO, like:
- Using one main keyword per post
- Writing clear titles
- Adding meta descriptions
- Using internal links
If you are writing about how to start a travel blog, make sure that the keyword appears naturally in your content.
7. Not Knowing How Money Is Made from Blogging
Many beginners don’t understand how to make money from travel blogging. They think ads are the only option.
In reality, bloggers earn through:
- Affiliate marketing
- Sponsored posts
- Digital products
- Services
How to Fix It
In the first 90 days:
- Learn about monetization models.
- Join affiliate programs early.
- Build content that supports future income.
Money comes when trust is built.
8. Comparing Yourself with Big Bloggers
New bloggers often compare their Day 30 blog with someone who has been blogging for 5 years. This leads to frustration and self-doubt.
How to Fix It
Compare yourself only with yesterday’s version of you.
Focus on:
- Improving writing
- Publishing regularly
- Learning one new thing daily
Growth takes time.
9. Inconsistent Posting
Posting 10 articles in one week and then disappearing for a month is a common mistake.
Google loves consistency.
How to Fix It
Create a simple posting schedule:
- 1 or 2 posts per week
- Fixed days
- Realistic goals
Consistency builds authority.
10. Not Building Trust with Readers
Some bloggers write only for money, not for people. This hurts long-term success.
How to Fix It
Write honestly. Share real experiences. Help your reader first.
When trust grows, money follows automatically.
Final Thoughts from Rank Morpho
The first 90 days of blogging decide your future. Mistakes are normal, but repeating them is optional.
If you:
- Stay patient
- Learn SEO basics
- Choose the right platform.
- Focus on one niche
- Write helpful content
You will build a blog that lasts.
At Rank Morpho, we believe blogging success is not about shortcuts – it’s about the right foundation.
If you’re serious, keep going. Your future audience is already searching for you.